In 2000, the legendary Peter Saville crafted the iconic logo for SHOWstudio. Over the last couple of years, designers and visionaries, including the incredible Zach Lieberman and Dirk Koy, were invited to reimagine this iconic mark into a moving logo. I was honoured to be given the chance to join the ranks of such remarkable creators. This was not only an opportunity to showcase my artistic voice, but also a challenge to ensure that the logo retained its legibility while being captivating and dynamic. What started as just using motion to play with the original form slowly transitioned to revamping the logo completely. My exploration focused on symmetrical forms composed of simple elements, allowing for smooth and fluid motion. To align my interpretation with the studio's distinct style and body of work, I began by identifying keywords that encompassed the essence of SHOWstudio – whimsical, vibrant, and delectable. These keywords became my compass, guiding me towards an animation that reimagined their unique spirit.